Florists POS Solution

Making brick-and-mortar flower business bloom just as their flowers bloom is not an easy thing nowadays. With the upsurge of online commerce, customers are increasingly making a move to the online service to select and buy the flowers from the comfort of their couch.

The florist invests a lot of time in making the best flower arrangements that delight their customers. At the end, they don’t have much time to research and explore various methods that can shoot up the retail flower business and increase the customer footfall.

That’s where the technology step in, to help the florists in every possible aspect.

The POS solution would enable the florists to do what they love to do and take care of the business with full inventory control, seamless checkout, customized marketing, and improved customer management in a few clicks.

In the market, there are many florist POS solutions available such as BvPOS, Shopify, Vend and pretty more that offers a varied range of features and benefits to the floral storefronts.

Do you want the solution to be a part of your florist retail store? If so, reading further about the benefits of flower shop POS would justify your time.

Got a Question? We’re Here to Help You!

 

Let’s take a look at the benefits of leveraging florist POS:

1) Say goodbye to pen and paper ordering process

With traditional order receiving process, florists have to write down the customers’ name, delivery address, the payment detail, and type of flower/bouquet they want on the notepad. Later, an invoice is created for the same, in which a lot of time get wasted.

Instead, employing floral POS solution is far better as it involves no repetitive tasks. Whenever the customers give a call, if they are existing customers, then there is no need to note down their details again, while you just need to verify the details. The invoice gets generated in a moment and payment can be done in a few clicks.

The automated process takes less than half the time that’s needed in the manual ordering process.

 

2) Single dashboard to manage retail and online orders

When the floral retail store is having integration with Ecommerce store, the flowers can be sold online as well. Managing the inventory and orders coming from the retail store and online store differently is cumbersome.

For instance, when the inventory and order management are not synced for both types of the stores, then it may be possible that retail orders are accepted, but the item has run out of the stock because of high online selling.

With Point of sale software, both online and offline orders are managed from the same dashboard, and the inventory will be updated accordingly.

 

3) Analyze the sales activities

Data has great potential that when untapped, the results will be amazing. The POS solution also stores a lot of data and generate reports at the end of the day/week/month/year.

The reports and analysis of the data help florists to comprehend what has impacted the sales and the traffic volume. Also, it assists in understanding at what time which type of flowers are high in demand that enable better-informed decisions making, which in turn reduce the costs and increase the profits.

 

4) Maximize sales with automated marketing

POS solution has all the required information about the customers such as customers’ demographics, purchase history and the frequency of buying the items, in the repository. Leveraging the information, florists can run the automated marketing campaign where email/messages are tailored to customer specific needs are sent.

For instance: The message may remind the customer to send an “Anniversary bouquet” that they have sent previous year, or email the customers of 18-30 age group to send the roses to their valentine on the coming “Valentine day.”

Reaching out the customers this way, certainly, maximize the sales and enhance loyalty.

 

5) Give a leg up to the customer service

The repeated customers when makes an order for the flowers, they don’t like to tell the information again and again, while they appreciate being identified by their name. The POS solution makes all the information available at hand, which improves the speed at which order is taken.

The enclosure cards are also printed by the POS that ensures there will be no spelling mistake. The floral POS automatically send an email or a message to the customers as the order is delivered to the intended recipients.

The faster service, order delivery status and error-free messages enhance the customer experience and boost up the customer retention.

 

Summing it up

Embracing flower shop POS is a major cornerstone in the flower shops journey that helps them to lay a major cornerstone of success. From easy stock management to the order management, the BvPOS would enable the floral store to open the window to the world with Ecommerce integration. Besides, the florists can manage both retail and online store with a great ease.

It’s time to throw your hat into the POS ring to get a complete automated system that makes your florist business bloom.

Share Button