If you are an owner of a Magento eCommerce store, you might know that one of the most stressful phases of the entire process is shipping; of course you do not have to do anything in it, but it is stressful, as customer has already paid you for the product, but the product is still not in his hand. As a devoted owner, you might want to give the best customer service and keep your customer at peace. You can at least do a little to make customer feel comfortable with the process and not worry about the ordered product.
Implementing a few steps will give your customer peace of mind and this will also impress your customers, thus leading to new customers by ‘word of mouth’ marketing. Here are some of the most important ways you can improve the shipping experience of your customers…
1. Estimated delivery date: More than half of the online shoppers expect a guaranteed delivery date for each shipping option on the check out page. In fact, they decide whether to place an order or not on the basis of that date. So, although it is quite obvious to mention the estimated delivery date of the product on the check out page, a lot of eCommerce store owners forget to do that. So, make sure you don’t miss out on that.
2. Shipping notification: It is quite possible for you to think that shipping notification mail is not important, as when customers receive it, most of them just take a glance once and delete it or let it just linger in their inbox. However, if they don’t receive it, it is a big deal for customers, as they might think that there is something wrong and they might just end up calling retailer to ask if the order was placed correctly. So, make sure you keep sending the shipping notification emails to your customers to let them know everything is going properly in flow. Along with the emails, you should also send the text message, known as SMS. A lot of customers prefer getting notifications through SMS rather than email. Well, to be on the safe side, you can send both!
3. Multiple shipping options: No two customers are same; some shoppers can wait for different amount of days for the delivery of their orders. So, you must provide a variety of shipping options to your customers.
4. Streamline processing: The faster the delivery, the more satisfied customers will be. So, make sure you streamline the process to make it work faster. Notify the packers as soon as the order is placed. Also, streamline the packing process. In short, make sure the product is shipped as quickly as possible after the order is placed.
5. Online tracking information: Make sure you provide the order tracking service to your customers so that they can remain updated and check out the status as and when they want.
By putting the above mentioned five tips and tricks into practice, you will be able to enhance the shipping experience for your customers in the best possible way, which is not so difficult in this modern world where the field of Magento development is advancing at rapid pace.
