You have spent enough money to hire a professional eCommerce development company and finally you’ve your dream online store ready to make money for you. Many online store owners often think that once their shopping cart development venture completes, they will easily get customers and make money on the very next day, but the reality is something different!
In this fiercely competitive and ever changing market, selling something online would require more than just a compelling and appealing eCommerce web site design. A positive user experience is something that every online store owner or retailer should focus on their shopping cart development venture. Do you think your online store is not helping you convert leads into sales? Do you wish to know the essential traits that would help you gear up conversions on your eCommerce website? If yes, here’re a few simple things you can do for your online store:
• Avoid making your site cluttered!
Whenever buyers or visitor lands on your website, they should be clear about what you’re selling to them. It is important you have clean white space with enough high-resolution images in order to keep your potential buyers engaged with your online store for a longer period of time. Avoid cluttered page designs as it will distract the audience and reduces the chances for you to sell.
• Convey more with the images rather than using simple texts
Online customers heavily rely on what they see and how things appear online. Therefore, rather than using a lot of texts, try to include as many images as possible to convey your message to the target audience. Moreover, it will help you improve the look ‘n’ feel of your online store.
• Testimonials matters a lot!
More than 50% of the online shoppers visiting your website would prefer to view the reviews and ratings about the products and services offered by you. Once they will satisfy with the reviews and ratings, they will think to buy from you online. Therefore, it is important you include genuine user feedbacks and testimonials over the landing page and home page of your website.
• Gear up your promos
One of the most easiest thing to grab the attention of your target audience is to use exclusive or promotional offers. You can bring a lot of things like discount or free shipping on your overstocked items as such things will encourage customers to buy from your online store.
• Boost credibility of your online
To improve the conversion rate of your online store, it is important you bring a simplified way for the customers to contact you as it will help you boost their confidence in your online store. Make sure you highlight the contact details. Clear and concise information will help you boost up the credibility of your online store.
Apart from this, you should also simplify the navigation for the users, get rid of slower pages, compelling product descriptions and more. Ensure you follow all the points discussed in this post to improve the conversions for your shopping cart development venture. Looking for a professional eCommerce development company? Get in touch with us now!
