GO MOBILE is the trend that every industry vertical is going after. It’s no exception!
Online commerce is also innovating with mobile in the race of engaging and providing the best experience to the customers to gain out-of- the-box results.
Magento platform that’s considered as one of the best Ecommerce development platform expanded its services with m-commerce development to allow Magento Ecommerce store creates a distinct proposition in the market.
See what Magento has offered
Magento has released Magento mobile SDK that has reduced the development time and efforts, while building the full-fledged mobile application, which help businesses to build their brand affinity in the minimal time.
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The Magento mobile platform allows the online stores to make their presence on every possible device and OS that customers use on-the- go. Be it, mobile, tablet or Phablet. Leveraging the Magento platform existing Ecommerce store and the one who wanted to engineer the online commerce success with mobile, can create the m-commerce app with a great ease.
Take a look at the benefits that Ecommerce stores will get by developing the app with the Magento Mobile platform:
1) Building storefront become plain-sailing
If you are already having an Ecommerce store and wanted to go mobile, then Magento mobile would help. It allows the integration of Ecommerce functionalities such as shop’s catalog, inventory, checkout, payment, reporting and more with M-commerce app in a few clicks. This way storefront of Mobile app can be easily setup and build.
2) Enhance the extensibility
The one time installation of Magento mobile allows the Ecommerce to manage the multitude of devices on-the-fly. It signifies that the Ecommerce store can extend the web presence to mobile with no more hassle.
3) Great support in the early days
It’s amazing! The Magento team provide 90 days support to the online stores at free.
Now, Ecommerce need not to be worried about how they are going to manage and support the native mobile app. As, Magento team will take care of all this by handling the complexities that comes with app submission life-cycle. It aids Ecommerce to focus on other things, in place of getting entangled in mobile app submission and support intricacies.
4) Personalize everything
It’s not like that Magento mobile platform is just extending the online visibility to the mobile devices, while it enables Ecommerce to create a unique mobile experience for the customers with themes, color, UI, images and graphics customization.
The mobile experience for every device can be customized that gives a consistent experience to the customers on every device they are using without any image or text distortion.
5) Improved merchandising
The Google tag manager is integrated in the Magento Enterprise edition that allow M-commerce store to get the precise customer insights and the data that will help in strategizing and launching of the new marketing campaigns at speed.
Also, the reports are generated that help the store to dwell into the depth and analyze what things are bringing splendid results and what are the pain points. The new Relic extension as an analytics platform is powerful in providing the visibility into application performance and tracking the users’ activity.
6) Enhanced online payment
Magento has provided new payment extensions that are safe and its integration enhance the payment capabilities. The extension implementation accepts payment globally and won’t require the customers to enter the credit card information when they shop next time, which in turn delight the customers and make the checkout easy.
Conclusion
Delivering the customer experience that customers want to experience- is the key to grow and prosper the online business. Presently, almost every customer prefers to get the service in the palm of their hands.
Understanding this theory of mobile customers, Magento has launched a Magento mobile platform and a new extension to enable Ecommerce offer mobile commerce experience to the customers and smooth the customers’ journey while using the mobile app.
By now, leading Ecommerce stores are delivering the unbound commerce service with mobilization. Now, it’s your turn to go mobile with Ecommerce mobile app development!
